Like with any other major expat destination, there are plenty of pros and cons of moving to San Francisco. One of the biggest downsides to moving here is the high cost of rent – but for many, the positive aspects, such as the gorgeous aesthetics and artsy culture of the city, outweigh the drawbacks.
Here are some ups and downs to consider before moving to San Francisco.
Accommodation in San Francisco

+ PRO: Great areas and neighbourhoods to choose from
There is a wide range of areas and suburbs to search for the perfect accommodation in and around the Bay Area, and each neighbourhood boasts its own unique characteristics. From the trendy SoMa or the upmarket vibe of Noe Valley to the family-friendly atmosphere in Walnut Creek, there is something for everyone.
- CON: Property is expensive
Accommodation can be prohibitively expensive in the Bay Area. The cost of living in San Francisco is undeniably high, especially regarding the property market. It’s one of the most expensive areas for housing in the US. Buying a house is nearly impossible for the average citizen. Salaries are adjusted for this, but those who live here work hard for their money.
+ PRO: Aesthetic architectural style
The architecture in San Francisco is generally pleasant to look at. From elegant Victorian and Edwardian houses to sleek modern high‑rises, San Francisco's buildings reflect the city’s rich design heritage.
Finding and Renting Accommodation in San Francisco
Best (and Worst) Areas and Suburbs in San Francisco
Lifestyle in San Francisco

+ PRO: Creative, forward-thinking, and trendy atmosphere
San Francisco is known for its bohemian and creative environment, which draws in artists, techies, other skilled and talented individuals, and open-minded people. It’s perhaps because the city is a melting pot of so many different cultures that results in such a vibrant, inviting, and trendy atmosphere and lifestyle.
+ PRO: Easy for expats to settle in
San Francisco’s progressive ambience and diverse population go hand in hand. Expats from all over the world live and work in this bustling city, and it’s not too hard to find citizens from your own home country. This can help you settle in and feel comfortable quickly.
- CON: The lifestyle can feel rushed
People from the Bay Area are always on the go; many are business-minded and driven individuals. This comes with its own set of pros and cons, but the busy city life is not for everyone. While it depends on which social circle you find yourself in, busy and rushed people may not seem so friendly, and making friends may be difficult.
+ PRO: Culturally diverse cuisines
Of course, with the diverse culture, San Franciscans benefit from a broad range of menus available in the city. Cuisines from all over can be found in neighbourhoods around the Bay Area, be it Mexican, Vietnamese, Chinese, Ethiopian, or Italian. You won't have to go far for a taste of home or to explore some new flavours.
+ PRO: Lots of things to see and do
San Francisco’s residents never get bored, and new arrivals have plenty to see and do. Other than the iconic Golden Gate Bridge, there’s everything from Alcatraz Island to art museums and Union Square for buzzing retail, dining, and nightlife options. The pleasant year-round temperatures make outdoor activities popular, too. Walking and jogging in the city’s myriad parks and exploring the majestic Redwood forests on San Fran’s outskirts are all pleasant and healthy things to do.
- CON: Inequality is evident
The high cost of living affects many aspects of life in the Bay. The inequality between those who can afford all the luxuries and entertainment options on offer and those who live on the breadline is evident. Homelessness is a real issue which can be startling for some new arrivals.
Cost of living in San Francisco

- CON: Very high cost of living
San Francisco is one of the most expensive cities in the United States. The costs for accommodation, private schools, and groceries are high. Eating out at one of the city's many trendy restaurants or attending a show also doesn't come cheap.
+ PRO: Plenty of free or low-cost activities
It's easy to have a good time in San Francisco and the surrounding areas without spending a lot. There are plenty of green spaces to explore, and the ocean is never more than a short trip away. Slightly further afield, you can enjoy time in nature in one of California's many national and regional parks.
Cost of Living in San Francisco
Education and schools in San Francisco

- CON: Private and international schools are expensive
As with education anywhere in the world, private schooling comes with a price tag, especially at international schools in San Francisco. There are several international schools to choose from, and these help many parents ease their children into their new homes with a familiar curriculum, justifying the costs for many.
+ PRO: Special-needs education support is well-developed
Schools in San Francisco – both public and private – boast a high quality of education that is inclusive of students with disabilities. Special-needs education is widely available, especially in private and international schools, which accommodate a range of learning difficulties.
Education and Schools in San Francisco
Popular International Schools in San Francisco
Working in San Francisco

+ PRO: Job market is competitive but exciting
No commentary about the industry in the Bay Area would be complete without mentioning Silicon Valley. Silicon Valley is not only a regional or national economic hub but also a global centre for innovation, technology, start-ups, venture capital, and social media.
Employment options are competitive and not limited, and though the job market is constantly evolving, new arrivals can find work in sectors ranging from tourism to finance and technology, with freelancing also offering many opportunities.
- CON: Income tax is high
Residents in San Francisco must pay federal, state, and city income taxes. This adds up quickly, and those new to living here should understand the implications and how to balance their income, cost of living, and taxes.
Safety in San Francisco
- CON: Natural disasters are quite common
The San Francisco Bay Area is prone to earthquakes and fires. Natural disasters should not be taken lightly, and those moving to this region must be familiar with safety protocols in case of an earthquake emergency. Fortunately, housing is required to comply with earthquake-resistant building regulations, which reduce the risk of damage and injury.
Transport and driving in San Francisco

- CON: Travelling by car can be frustrating
Dodging traffic seems to be one of the biggest challenges in the city – driving is no picnic. Peak-hour traffic leaves drivers frustrated, and finding free or affordable parking in the city centre is by no means simple. Most residents in the Bay Area save on car-related costs (such as gas, car insurance, and maintenance) by taking public transport.
+ PRO: Many options for getting around
From the Bay Area Rapid Transit (BART) metro to the light rail system and Muni ferries and buses, as well as taxis and bike and scooter sharing schemes, there are plenty of public transport options in San Francisco. Public transport is relatively reliable and frequent – if you miss a bus, it likely won’t be a long wait until the next one arrives.